Feedback first concept presentation

The core of the feedback to our first concept maps is that the difference between the two maps are too subtle. There could be more ways to persuade the viewer to follow the routes. The differences between the maps are the background colour and the pictures on the left side. The right side (the actual map) are the same in both maps. In order to create a less subtle difference, there should be more focus on the icons and the route. This is because when using the map, the viewer will mostly look at the right side of the map. The left side is merely a 'first glance' impression. There could be some variations in the size and color mode of the icons. For instance, making the shopping relevant icons bigger on the shopping map, with the other icons kept small and in a grayscale.